Articles

localbrands rebranding romanianbrands verbal identity

Tăt Normal

Traditional pickled salad producer, Iași, Romania, rebranding from Ograda Cu Legume

Touchpoints: research & analysis, verbal identity, product naming, brand positioning, tone of voice, brand experience strategy

Visual Identity: Symbold 

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digital platform romanianbrands verbal identity

Tranzy.ai

Urban Mobility Platform, developed in Iași, Romania

Touchpoints: research & analysis, naming, value proposition, brand definition

Agency: Wink Public Multimedia

Visual Identity: Daniel Gîrbea

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localbrands-iasi restaurantbranding verbal identity

Boemie & Piper

cozy restaurant with an interwar charm, in the center of Iași, Romania

Touchpoints: research & analysis, verbal identity, tagline, creative menu, location statement, tone of voice

Agency: Naming Is Believing

Visual Identity: Diana Răileanu

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